InsightsSingapore ‘All Decked Out’ To Welcome the 28th SEA Games

Singapore ‘All Decked Out’ To Welcome the 28th SEA Games

Singapore ‘all decked out’ to welcome the 28th SEA Games

Advertisers and SEA Games organizers have ‘painted the town red’ with vibrant outdoor billboards and banners island-wide to welcome the 28th SEA Games hosted in Singapore.

 

The 28th Southeast Asia (SEA) Games opened spectacularly on Friday with a grand display of lighting, electronics, and more than 5,000 people contributing to the performance of music, movement and dance. Hosted in Singapore this year from the 5th to the 16th June 2015, more than 7,000 athletes from 11 participating nations around the region are here to compete in the games.

 

We spotted some in these pictures below (click the pictures to zoom in for a closer look):



Banner on Mica Building at 140 Hill Street
Source: TPM Outdoor

Banner on Mica Building – Close up at 140 Hill Street
Source: TPM Outdoor

 

Banner on the Bridge at Paya Lebar
Source: TPM Outdoor

 

GP Batteries Banner at Tanjong Pagar
Source: TPM Outdoor

 

Interestingly, it’s not just at popular hotspots such as town and CBD areas that these forms of OOH advertisements have been put up by the SEA Games. The corridors of HDBs in the heartland areas are also decked with SEA Games banners to show our support:



SEA Games Banners on HDB corridors in the heartlands, at Commonwealth Crescent
Source: TPM Outdoor
Smart marketers using OOH in interesting ways can definitely send an impactful message to reach public audiences. How will you use outdoor advertising effectively for the next upcoming national event this year?

 

Pictures and Content taken from:
1) http://www.mccy.gov.sg/Topics/National-Identity/Articles/Celebrating_Singapore_50th_Anniversary_of_Independence.aspx#sthash.HLp1zZ6s.dpuf
2) https://www.behance.net/gallery/15177015/THINGS-THAT-MAKE-US-US-SG50
3) http://bubbamama.com/2014/09/25/celebrate-singapore-celebrate-sg50/
4) https://www.singapore50.sg/ICON.aspx

TPM OUTDOOR is an Outdoor Media group with more than 100 media locations in South East Asia. Headquartered in Singapore, TPM Outdoor has subsidiary companies in Indonesia, Myanmar and Vietnam and affiliate offices in the Philippines and South Asia. We take pride in providing our clients with:

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