Traveloka Reaching to Singapore Market

Travel with Traveloka, the most effective and worry-free way to plan your trip!


The reach at a glance:


TPM Traveloka Blog - reach at a glance has been around for 6 years and today it services Southeast Asia’s six primary markets — Indonesia, Thailand, Malaysia, Singapore, Vietnam and the Philippines. In July of this year, Expedia invested $350 Million in Traveloka to create Southeast Asia’s newest unicorn. Traveloka has also raised an additional of $150 million over the past year from other investors, including East Ventures, Hillhouse Capital Group, and Sequoia Capital. This means that Traveloka has gained market recognition and support from various established organisation.


Other than capital, Traveloka has also partnered with Expedia to add international hotel accommodation beyond Asia to its platform.*/999/3m?webSource=Total


In overall, Traveloka ranked #7 as an online travel portal specializing in airlines/airports and hotels. The total visitors to Traveloka in the 3rd quarter of 2017 reached up to 92.99 million among the top 5 markets included Indonesia (64.31%), Vietnam(11.30%), Thailand(10.95%), Malaysia(7.74%), and Philippines(1.66%).


TPM Traveloka Blog - traffic share by country


In Oct 2017, TPM proudly worked with Traveloka again to have this great opportunity to share this awesome platform to the Singapore market. Outdoor media advertising has 1.81% market shares on marketing mix.  Advertising on one of our prime location – Hotel Boss, which is located in close proximity to Bugis Junction and the Arab Street eateries and cafes – places that are popular among tourists.


TPM Traveloka Blog - Marketing Mix


Additionally, Traveloka has caught the eye of investors from outside of the region, with Alibaba and Tencent among those taking a serious look at local startups. As Singapore is the most popular tourism destination among Chinese, Traveloka at Hotel Boss would truly gain the brand exposure to Chinese.


For more advertising inquiries, feel free to drop us a call at 6273 0556!



Feature Insights

No posts found


Get the latest update of our catalogue, and download them over here

TPM Catalogue